Have you ever-wondered how great brands come to be? Powerful brands don’t just happen by accident. There are tested and tried ways that help build strong brands.
We’ll be looking at power brands such as Harley-Davidson and Ferrari, the frameworks that underpin these and importantly, what you can take and apply for your own business, for your brand or even for yourself.
Join me on a journey to explore the 21st century practice of brand management.
Getting You Ahead
Customized education with tangible outputs. Facilitated engagements involving the shaping of shared and aligned purpose, creating vision, and embedding and aligning teams on brand strategy, culture and direction.
#Purpose #Vision #Culture #Brand #Marketing #Alignment