Communication Archive - Markus Kramer
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Strategic Communications Prognosis 2019+ BEYOND THE OBVIOUS. What should we be reflecting on in order to successfully navigate the future beyond operational imperatives? ...

How is demand going to be influenced? What are the key areas to bear in mind when strengthening the brand and creating demand beyond the inevitable, tactical focus of pushing for short-term results?...

Brand & Communication Prognosis 2017:  Thank you to the many of you who have given a little bit of their valuable time to complete my short “Brand Impact 2017” survey over the festive season - Happy New Year! Cutting to the chase: what's...