Looking forward to taking 30 executives onto a packed one-day journey of 21st century Brand Management. Bank of China in London, as part of the Cass Business School Executive Management Training programme....
Defining and shaping future brand strategy with senior marketing leaders and the executive team for Ferrari in Germany. From inisghts to tangible action in sales, marketing and distribution....
Brand, Values, Strategy and Naming workshop jointly with the executive team of a Swiss/German based Fintech Startup. From Brains and Flipcharts to Businessplanning to Communications....
What makes for good leadership?There are as many books as there are opinions on this topic. One way to look at this question is to look at industries and areas that are doing something right. So why look at Luxury as...
